There are many powerful tools available for tracking and analyzing your visitors' behaviors on your website. So once you spent all of the time, effort, and budget on building your new Drupal or Magento site, how do you go about ensuring that your ROI is good enough for that effort? In this blog, we will go through the simple steps needed and using tools in conjunction to improve your website's ROI through analytics. Google Analytics, Facebook Pixel, and Mautic are all powerful tools for analyzing and tracking traffic and your visitor's behavior while they are on your website. However, did you know you can take things a step further and track behavior they are taking when they may not be directly on your site? In this post, I will be walking you through the basic process of setting up Google Analytics sales goals and funnels to help you gather the best insights from your online business data.
We go over a couple of lessons that can be learned from Mad Men and applied to your everyday marketing efforts.
What is Inbound Marketing? It is a new keyword being used in a lot of the Sales and Marketing circles, but today we go into a bit about what it is and how it can be used to increase your store's revenue.
We kick off our new series with the page where everything starts. We go over the importance of your home page and how to optimize it in order to optimize your revenue.
Now that you have the customer, your work has just started in building a long term relationship that is beneficial to you customer and profitable for you business. In this post we will go over the last phase of inbound marketing, Delight.
Are you comfortable with your current design and wonder why you should change it? Here we go over some reasons why being complacent and comfortable may not always be the best thing for your blog.
Everyone ready for a camping trip, next week we will be in Cebu, Philippines presenting on Headless Drupal 8.
Now that you know the math behind Google's Adsense program, how do you go about getting your website or blog approved for the program? We will go over the steps you need to take to make sure your application process is quick and hassle free.
Are you looking for a way to hack your local market to increase traffic and customers for your website? We go over a couple of tips that you can use in order to increase inbound traffic from your local market and what things to do today to start seeing results.
Landing Pages, some of us love them, and many of us hate them. Learn why if your a awesome marketer, these pages are one of the best items in your toolbox when it comes to online marketing and generating leads for a ecommerce site.
If your looking to start generating advertising revenue from your blog, you have most likely heard of Google Adwords. We will be going over the numbers of how a Google Adsense program would work for your blog and how much money you could expect to earn, and how much traffic you would need in order to make it worth your efforts.